This article analyzes the factors that have caused problems in higher education, particularly in the context of the relationship between the goals, results, and content of education and labor market demands, as well as those that manifest themselves at the intersection of traditional and innovative didactics. The theoretical significance of this study lies in its analysis and systematization of the causes of problems in modern educational systems, while its practical significance lies in identifying solutions to overcome these challenges and optimizing the goals and outcomes of professional training in line with labor market demands. The latter, in turn, places high demands on graduates' digital competencies, which necessarily include skills in using digital information technologies and artificial intelligence.
sociocultural transformation, principle of the unity of education and upbringing, traditional didactics, innovative technologies in education, digital platforms, distance learning, competency-based approach
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